The Intelligence of Intuition - by Gerd Gigerenzer

In The Intelligence of Intuition, Gerd Gigerenzer challenges the widespread dismissal of intuition as mere mysticism, poor judgment, or feminine weakness, critiquing the social sciences' "war on intuition"—from gendered biases and dual-system theories pitting it against rational logic to tech-driven calls for algorithmic superiority. Instead, he portrays intuition as evolved, unconscious intelligence honed by experience, excelling in uncertain, fast-changing scenarios where logic and big data falter. Drawing on scientific research, Gigerenzer highlights "smart heuristics" as its rational foundation, offering valuable insights for researchers, students, and readers in decision-making, cognitive psychology, heuristics, and behavioral policy.